16 Code of My Email Best Practices

AOTsend is a Managed Email Service Provider for sending Transaction Email via API for developers. 99% Delivery, 98% Inbox rate. $0.28 per 1000 emails. Start for free. Pay as you go. Check Top 10 Advantages of Managed Email API

Email communication has become an integral part of our daily lives, whether for business or personal use. To ensure effective and professional email communication, it's essential to follow certain best practices. In this blog post, I'll share my 16 codes of email best practices that will help you craft impactful emails and improve your communication skills.

【AOTsend Email API】：
AOTsend is a Transactional Email Service API Provider specializing in Managed Email Service. 99% Delivery, 98% Inbox Rate. $0.28 per 1000 Emails.
AOT means Always On Time for email delivery.

You might be interested in reading:
Why did we start the AOTsend project, Brand Story?
What is a Managed Email API, Any Special?
Best 25+ Email Marketing Platforms (Authority,Keywords&Traffic Comparison)
Best 24+ Email Marketing Service (Price, Pros&Cons Comparison)
Email APIs vs SMTP: How they Works, Any Difference?

1. Clear and Concise Subject Line

The subject line is the first thing recipients see, so make sure it's clear, concise, and accurately reflects the email's content. Avoid clickbait or misleading subject lines, as they can damage your credibility.

2. Professional Greeting

Always start your email with a professional greeting, addressing the recipient by name if possible. This sets the tone for a polite and respectful exchange.

3. Well-Structured Body

Organize your email body with clear paragraphs and headings. Use bullet points or numbered lists to present information in a concise and easy-to-read format.

4. Clear and Direct Language

Avoid using complex or ambiguous language. Keep your sentences short and to the point, ensuring your message is easily understood.

5. Avoid Excessive Formality

While professionalism is essential, don't overdo it with excessive formality. A friendly and approachable tone can enhance readability and encourage a positive response.

6. Check Spelling and Grammar

Always proofread your emails for spelling and grammatical errors. These mistakes can detract from your message and reflect poorly on your professionalism.

7. Use of Attachments Wisely

If you need to share files, use attachments sparingly and only when necessary. Consider alternative methods like cloud sharing if the files are too large.

8. Avoid Overusing Markups and Formatting

Excessive use of bold, italics, or underlining can make your email difficult to read. Use these formatting options sparingly for emphasis.

9. Respect Privacy

Never share sensitive or confidential information without the explicit permission of the involved parties.

10. Respond Promptly

Timely responses are crucial in email communication. Even if you don't have a complete answer, acknowledge the receipt of the email and indicate when you'll provide a fuller response.

11. Avoid Spamming

Don't send unsolicited emails or mass emails without proper permission. Respect the recipient's time and inbox space.

12. Mobile-Friendly Formatting

Keep in mind that many people check their emails on mobile devices. Ensure your emails are mobile-friendly with a responsive design.

13. Signature Block

Include a professional signature block with your contact information and, if relevant, your company logo.

14. Unsubscribe Option

If you're sending newsletters or promotional emails, always include an unsubscribe option to comply with email marketing best practices and regulations.

15. Archive Important Emails

Regularly archive important emails to keep your inbox organized and for future reference.

16. Follow Up

If you don't receive a response, it's okay to follow up politely after a reasonable period. However, avoid being too persistent or pushy.

By adhering to these 16 codes of email best practices, you can ensure that your email communication is effective, professional, and respectful of the recipient's time. Remember, emails are often the first impression you make on someone, so it's crucial to get it right.

AOTsend adopts the decoupled architecture on email service design. Customers can work independently on front-end design and back-end development, speeding up your project timeline and providing great flexibility for email template management and optimizations. Check Top 10 Advantages of Managed Email API. 99% Delivery, 98% Inbox rate. $0.28 per 1000 emails. Start for free. Pay as you go.